YourMailingListProvider (YMLP) provides inexpensive yet powerful email marketing software which can really help you to take your marketing to the next level. There are some really great features here and everything is made incredibly affordable, especially for those just starting out with online email marketing.
YourMailingListProvider gives you a full range of features, many of which you would only expect from services costing five to ten times (or more) as much. Our reviewers loved the fact that this service provides code to enable you to place a sign up form on your website. It is also very easy to import any contact list you may have already.
There are templates to choose form or you may create an email using the simple editor. Upload your own HTML designs, or use the available WYSIWYG editor. Send out emails in either text or HTML format.
We loved the ability to create multiple auto responders. As your business expands this helps tremendously with list control and segmentation. Schedule delivery of messages ahead of time.
Integration is also possible. Connect with the Google Analytical program and you can track a variety of data, including the ability to set up AB split tests.
YMLP provides easy email creation options. Start with a professional template. From here, this can be edited or customized as you wish. You may also upload your own HTML code, which can also be edited and even saved to create your own template.
The mail merge option allows for a degree of personalization. Specify which data fields you wish to include like first name, full name or even email address. Include images directly in the message or add attachments. An unsubscribe link is automatically included at the bottom of every message or newsletter, as required to comply with the anti spam laws.
Campaign Analysis Tools
YMLP email marketing provides a good range of email tracking, reporting and analysis tools and features. On the screen you can view any piece of data you wish. This starts with the basic information such as how many emails were sent, opened (and open rates), clicks (click through rates), which links were the most popular, forwards, bounces and unsubscribes.
In addition to basic information also view interactive graphs that show at a glance how your email is performing. Know immediately who is opening, clicking and/or forwarding your emails and newsletters. You can even find out answers to questions like how many users are opening your emails with their mobile phones.
There are also a number of other reporting and analysis options. You can see geographic target charts, showing where people are opening your messages. Also view bounce back reports (which will also show the reason for the bounces) and forwarded reports.
YMLP.com does offer a free version. With this, you are allowed up to 1,000 emails to a maximum 1,000 contacts each month. However, most of the features are available. This is a great way to test out the service, albeit on a limited scale. Beyond this, the paid plans are based on the number of emails sent every month. Our reviewers have found these prices to be some of the most affordable in the industry.
|OPTIONS||FREE BASIC MEMBERSHIP||PRO (FULL VERSION)||PRO PLUS (PLUS ADVANCED REPORTING)|
Ease of Use
Using the YMLP service is very easy. There is no special or technical knowledge or skill required. The interface is very clean is easy to understand and follow. Setting up or creating an email, newsletter, coupon or other promotion is brain dead simple.
This program was designed for those who are cost conscious or maybe even those just getting started with marketing themselves online. Our recommendation is that everyone who is even thinking about getting into the game should take a look at this.
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