Running A Blog 101: Everything You Should Know Before Getting Started

A key tool to developing an online presence is through the power of blogs. If you take the time to develop a blog and cultivate a good reputation, many doors will be opened for you. If you have a small business, a blog can help it thrive. You can even get paid for just voicing an opinion of something on a blog. This article can help you learn about writing a blog.

Don’t go overboard with SEO keywords, extra plugins, advertising, or pictures. These things cause search engines to lower your ranking, making your site useless. Instead, write in a conversational tone that flows naturally.

Use good search engine optimization techniques when creating your blog. Your blog needs this in order to appear in search results and be seen by readers.

Blog often. A big mistake that many bloggers make is they do not keep it updated and use it on an infrequent basis. When readers are not given frequent updates, they may become bored. Generally speaking, it is wise to make new blog posts each week and transmit email updates.

Don’t copy anything you see. One of the most important things your blog can cultivate is a reputation for honesty and reliability. Even the smallest bit of plagiarized content puts that reputation at risk. Everyday people can become very successful bloggers, just by writing with passion and integrity.

Your blog entries should be succinct. Although you should give readers the details they are looking for, too much information can bore them.

Be real and authentic. Avoid the appearance of arrogance. Portray yourself as forthcoming, candid and giving. Always try to do this. Your blog should be an expression of your individuality. Avoid wasting time trying to be perfect; just try and get better. It is not the end of the world if you make a mistake, and post something that is incorrect. You are unique, and no one can duplicate you.

Pay attention to comments and respond to everything you can. However, don’t get upset or angry about what other people say on your blog. Whatever the subject is, there will always be people who criticize. Use the constructive feedback to improve your position and make your blog more interesting. If you get a nasty or unfair comment, simply reply graciously and continue your work. This will demonstrate that you are a mature blogger, which will positively affect your readership.

You should allow guest posts to help increase blog traffic. That way, you can establish a strong rapport with readers and other bloggers, which may prove valuable down the road.

Keep up with your blog. This means you are performing all necessary maintenance and changing little things here and there. Your readers will enjoy the changes and you won’t lose visitors to a broken website.

Patience is key while you work to build a following. People won’t discover your blog overnight. In addition, if your content is limited, there simply isn’t much for readers to consume, at first. The longer your blog is around, and the more you post content, the more your readership will increase.

Update your blog frequently with new content to keep your readers coming back for more. The best blogs post daily, which keeps readers interested in the blog and makes them return again and again.

Blog Posting

Keep in mind that when it comes to blog posting, an informal method of writing works best. Blog Posting is fun and social and shouldn’t be rigid and structured. Treat the blog as an entertaining social media vehicle. This is vital to your success as a blogger. Keep your content fun and interesting and connect to your readers in an informal way that will leave them wanting more.

Feature social media links on your blog that readers can use to follow you. Social networking sites such as Twitter, Facebook and LinkedIn are important to helping you spread your blog around the internet.

Make bullet lists as much as possible and use italics for keywords that attract an audience. This is an easy way to improve your search engine ranking and attract more relevant readers. This piece of advice is quite powerful and can help you in a number of ways.

Entice your readers to comment on your blog. This will make your visitors feel like they have a role in keeping your blog alive. Try and respond to as many comments as you can. This keeps readers coming back so they can keep discussing your topic.

You will be able to create a more interesting blog if the topic is something you are passionate about. It is easier to write things that you care about.

A new homepage could be just what your blog needs. Most blogs have their homepage as a list of their most recent posts, so make yours different with a custom homepage. Since most of your traffic will first arrive at your blog from a search engine or a link, this can come in handy.

Choose your topics wisely, and stick with those that will be utilized over a long period of time. Some topics and ideas are ageless. They inspire the same level of interest today that they inspired last year. They will likely continue to be of interest well into the future. It’s these topics that will regularly pull in readers.

In longer blog posts that you make, it is important that you separate the article and use subheadings throughout. This makes the blog more readable and helps increase your readership.

After reading this article, you should understand how to blog and what the financial and promotional benefits of blog posting are. While it’s vital that you understand all of this information, feel free to re-read it for clarification.

 

 

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Joseph Montes

Joseph Montes
Ninja Marketing
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Joseph "The Ninja" Montes

I am Social Media Marketing Specialist, skilled and deeply experienced with the use of social channels for business in order to drive increased consumer engagement, brand awareness, and sales. The majority of my career has been spent in social media marketing. Social channels such as Google Plus, Facebook, Twitter, LinkedIn, YouTube, Pinterest, and WordPress have emerged as primary communication channels and key marketing platforms, I provide strategic, tactical help to businesses and individuals seeking an effective, business-results focused presence within the platforms most applicable to their specific goals. I provide social media marketing training and coaching for clients in corporate, non-profit, and individual providing in-depth strategic training with social channels including Google Plus, Facebook, Twitter, LinkedIn, YouTube, Pinterest, and WordPress. Given the rapid evolution of the social space, in particular the shift to mobile social consumption, presenting new and emerging platforms to achieve client goals is an ongoing service. I am highly skilled in the development of robust Facebook Brand Pages, Twitter profiles, Pinterest business profiles, LinkedIn business and personal profiles, Instagram accounts, G+ business pages; content development and sourcing, and I have tremendous community management experience in these channels.

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